“One of our owners down in Addison, in Dallas, has been part of the system for 20 years,” Brewster notes. After leaning into corporate support by developing a marketing plan with the home office, using sales tools and investing in technology, the franchise owner “had explosive growth. Last year, he saw gross sales just skyrocket in the 80% range,” Brewster shares.
大量标准化编码工作可以自动完成。这意味着，纯粹依赖熟练度/经验建立优势的工程师，价值空间被挤压。
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“手搓”走红的本质，是技术红利下沉大幅降低创业门槛。这个源自游戏圈的词，如今成为个人开发的代名词。这背后是生成式AI的普及，它承担了代码生成、文案策划等工作，使应用开发从成本高昂、需要专业团队的行为，变为个体可操作之事。创业者无需再为“如何造出来”耗费更多精力，转而聚焦“造什么能解决实际问题”。技术一定程度上拉平了起跑线，使每个有想法的个体都有机会成为市场创新者。